Internet marketing tips to help your business get found online.
Are you thinking about what you can do to ramp up sales leads for your business? Does it frustrate you when you find that you’re not appearing on the first page of Google?
Your website should be bringing you a steady drip-drip-drip of new inquiries! How do you do this? Make an investment in doing some keyword research, then tweak your website to make sure those key search terms are in there.
Edmonton Internet Marketing Services
If you are not sure how people are searching online for your services, or how to do keyword research, we can help. It’s not a ton of work and is an affordable investment to help your business generate leads online.
“60% of consumers conduct their research on a search engine first before going into a business.”
Here are 3 SEO tips that will help you rank higher in Google.
1. Use hyper-specific location keywords.
While it’s great that you are a CrossFit gym in Edmonton, it’s even better to use some more location-specific keywords throughout your website such as CrossFit gym downtown Edmonton or CrossFit gym near MacEwan University.
2. Use product-specific keywords.
Using general terms throughout your site is fine, but also be sure to incorporate particular features and benefits of your products and/or services. For example, if you sell ‘protein powder’, you should also include brand names or specific features such as ‘gluten-free protein powder’ or ‘plant-based protein powder.’
3. Include plain English questions that customers actually ask.
Many people search with full phrases or questions such as ‘Where to go in Calgary with kids’ or ‘Best dance studios in Red Deer.’ Use common phrases and questions regarding your service or products on your website.
Are you ready to get found online? Work with an Edmonton web designer and SEO consultant.
Kyle Loranger Design works with Edmonton website clients, and has clients across Alberta and BC. Implementing these basic SEO best practices and diving deeper into your website marketing strategy will help your business get found on Google.
If your website isn’t generating new leads, let’s change that.